hefty Trash Bags

We wanted to create a social post that seemed to interact with the platform itself. So we built an artificial comment box into the video that the trash bag smashed.

 

To get the late-afternoon lighting, we actually shot at dawn. Assembling a picnic table before the sun comes up is no easy task.

 

This project was my idea originally and I saw it through the entire process including post-production. The client was very please and it saw excellent engagement.